Melissa Plastic Dreams

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Says V Magazine’s last edition that life on land is overrated. Up north, the new Spring plan is to pack and go for a chic sailing, giving special attention to the dress code. The tips of what to take are in V’s selection of accessories that make an inspiring navy trip, and it includes Melissas! The models chosen by the magazine are Lady Dragon and Ultragirl, both from Vivienne Westwood’s line. Prepare your neckerchief, a blue white striped t-shirt with some elegant shorts and choose your favorite Melissa. And don´t forget to get red fingernails ;-) See V Magazine’s selection in the album. ...

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The “Plasticdreams” concept sums up Melissa’s timeless personality – a brand that works as a platform for the diffusion of fashion, design and culture information, having plastic as it curator. Being the base of the brand’s communication strategy abroad, the Plasticdreams campaign will start running also in Brazil, with inserts of the short films available at www.melissaplasticdreams.com in the programs of some cable TV channels. The films, which illustrate the creative concepts behind products such as Melissa Campana (“Sustainable Dreams”), Melissa Zaha Hadid (“Zaha Hadid’s Dreams”) and Melissa Lady Dragon (“Vivienne ...

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Melissa´s participation in Fashion Coterie, one of the most acclaimed trade fairs for women clothes and accessories in the United States, gave the brand a special mention in the WWD.com website. In an article writen by Julee Kaplan about the event, Melissa is mentioned as one of the new products in the market that are able to fight the crisis for being alternative and stylish. "Melissa's plastic shoes are so great, they will do well for me, I'm sure", said Viki Burneikis, owner of French Twist in Three Oaks, Michigan. "I think that everyone is worried about business right now, but it ...