Melissa Plastic Dreams

Fotos

Picture spending your life traveling. Seeing new stuff, gathering references, getting to know people and writing history. New day, new place. Each day, a new way of expressing yourself, of trying a new look. Did you visualize it? So, this is the country Melissa wants to take you to this winter. The lounge created by architect Marcelo Rosembaum, who’s been working for the brand for a few seasons now, was made to transport its visitors through an imaginary trip, a result of other trips, both real and imaginary. So, the space that was created represents an attic full of reminiscences and good memories, where the path, instead of getting to an end, is divided in new models. In new Melissas ...

Fotos

Relaxed Friday at the park, third day of fashion shows, and things are getting agitated at the Bienal! Today the SPFW got started with an external presentation: Reinaldo Lourenço brought the fashion enthusiasts to FAAP, Higienópolis neighborhood, in Sao Paulo, to tell a story of cowboys (better yet, cowgirls) modern and absolutely connected to their time. At the Bienal, the agenda was opened with Giselle Nasser and her precious dresses, followed by men’s wear (quite sober this winter) and Mario Queiroz. Going on with the fashion shows, we had Uma by Raquel Davidowicz, Huis Clos, with the most celebrated collection of the day, inspired by photographer Sarah Moon, Triton and its aristocratic ...

Fotos

A little gift is good and… There are no fashionistas that won’t like one. Melissa is famous by the hype that their gifts create in the visitors of the event, and always for a good reason: gorgeous models were given away daily during the latest editions of the event. Those who collect them, know! At the current event, the treat is a special edition of the Night dance shoes, made especially for the occasion. In the color Bordeaux, it will be a special trophy for those who give it a try at the fun game of the lounge terminal. Oh, and after the contest, the visitors will take a picture that will be in the brand’s web-site at the end of each day. Stay ...