NEWS
From the 1st to the 3rd of July, Berlin held the Bread & Butter tradeshow, a fun and exclusive fair with the best brands in the world. Can you tell who was a part of it? Yeah, Melissa! But that was not our debut: Melissa has been an active player at B&B for a couple of years. This time, the Summer 2010 collection was the reason to check outour stand. The result was pure success! Many people were willing to sell Melissa all over the world, and we had our international selling team along. Give it up for Spain, Italy, UK, Portugal, Canada, Israel and Panama representatives! Read more about B&B
Museums are not anymore what they used to be: old and sometimes dusty. Nowadays, a museum can be a pretty modern place, with lots of technology behind creations and in the way of exhibiting objects. That’s the case of a French Plastic Museum located in Oyonnax, in Southeastern France, close to the Swiss border. By choosing a very actual subject – plastic – and having a curatorship that is in tune with our times, this Plastic Museum has become one of Europe’s interesting cultural centers – which has, actually, chosen Melissa to integrate its permanent collection. Only Brazilian representative in the museum, Melissa starts up participating in a exhibition called “C’Plastic” that gathers ...
…ou vendredi, em francês ;-) Hoje, terceiro dia de SPFW, o dia começou com o desfile externo de Reinaldo Lourenço, na Faap. Já vamos em 15 coleções de verão 2009 apresentadas na semana paulista. Faltam 25, mais da metade, então muita novidade virá por aí! Na Bienal, as passarelas começam a se movimentar às 15h30, com o desfile de Simone Nunes, e fecham as portas a grife carioca Animale, às 21h30. E a Melissa mostra hoje mais um novo modelo da coleção Love Pirates! Dica: é da linha Anglomania, de Vivienne Westwood. Também teremos mais vídeos da TV Melissa e uma entrevista com Raquel Scherer, do marketing da Melissa, que contará as novidades da comunicação da marca para esta ...
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