The acclaimed designer Alexandre Herchcovitch signs a surprising model for Melissa, once again. After ultra feminine runaway successes Scarfun and Glam, Herchcovitch`s stake for winter 08 is inspired by the masculine footwear. Glam was an absolute success even outside the Brazilian frontiers, running out in a week at the fashion temple of Colette in Paris. With strong influence of androgen looks, Melissa Joy + Alexandre Herchcovitch is a paradox. The girl power is emphasized by a classic male model, which composes any look, giving it an unusual touch. The color chart pursues the line’s daringness. Imagine a masculine classic with the plastic shimmer in colors: black, gold, green, yellow, purple, red and pink. Not even the black and white classic was left out, and Melissa Joy + Alexandre Herchcovitch has its version. Partner of Melissa for four years, Herchcovitch surprises at each launch and winter 08 could not be different, Melissa Joy + Alexandre Herchcovitch launches as a season hit.